This Cult-Favorite K-Beauty Moisturizer Is About to Sell Out—Again
Why we’re buying snail cream in bulk.
“It’s no secret that Korean beauty has grown to cult status over the last few years. What started as a niche market quickly blossomed into a full-blown phenomenon—and with good reason. The often-natural (and affordable) formulations are super effective. One of the sector’s heavy-hitting brands, Mizon, can be found in drugstores across the US, and we’re so thankful. Much of its product line contains snail secretion filtrate—yes, a slime-like substance from actual snails. Sure, it may sound gross, but the benefits speak for themselves. The ingredient can retain up to 98% water and is best known for its youth-boosting and moisturizing properties.”
Head over to The Zoe Report to find out which Mizon moisturizer the brand can barely keep in stock.
