The Must-Have Accessory for a Night Out

Fragrance has a lasting impact.

On Beauty

How Iman Harnessed the Power of Scent to Find Joy Amid Grief

Her debut fragrance, Love Memoir, is a tribute to her love story with David Bowie.


The Man, the Myth, the Legend: Inside the Mind of Byredo’s Ben Gorham

The founder and creative director gives us a glimpse into his creative process, influences, and future plans for the brand.


These New Fall Fragrances Are Instant Mood Boosters

It'll be love at first spritz.


The Scents Our Staffers Will Be Wearing All Summer Long

Fragrance is the best accessory.


The 12 Fragrances Our Staffers Can’t Stop Spraying on Themselves This Spring

Because what’s spring cleaning without some fresh fragrances?


What Exactly Does It Mean to Smell “Sexy”?

The experts reveal the complex relationship between scent, attraction, and arousal.


Wait—Did Your Favorite Fragrance Already Expire?

Plus, how to keep that beloved juice from going bad.


This New Fragrance Made Me Cry After One Whiff

The power of scent memory is real.

It's in the Bag

It’s Official—These Are the Top 10 Fragrances of 2020

A few can even help reduce your anxiety.


Meet the Twin Sister Duo with Synesthesia Superpowers for Scent Marketing

Dawn and Samantha Goldworm on translating today’s biggest brands into scents.


Perfume as Self-Care? Aromacology Is the Holistic Wellness Trend You Need to Try

Science has unlocked the power to boost your mood and de-stress your mind with just a few sniffs.


Expert Tips to Help Your Fragrance Last Longer

Smell good for hours—despite the summer heat.


12 Home Fragrances to Lift Your Mood and Calm Your Mind

Whether you need a midday pick-me-up or a calming scent at the end of the day, we’ve got you covered.


The Best Summer Fragrances That Can Transport You Anywhere

13 scents that are like a vacation in a bottle.


9 Scents That Remind Us of the Great Outdoors

From a Caribbean beach to a Moroccan adventure, find your much-needed vacation in a bottle.


8 Sensual Fragrances That Are Perfect for Valentine’s Day

Romance in a perfume bottle? There’s only one way to find out.


How We’re Spending—and Scenting—This Valentine’s Day

It’s all about getting the vibe right. In collaboration with Sephora.


4 Noteworthy Creatives on Scent as Personal Style

Plus, how fragrance can set the tone for their entire day’s vibe. In collaboration with Sephora.


8 Unisex Fragrances You Need on Your Vanity

Even perfume skeptics will love these.


7 Hair-Fragrance Mists to Try

It’s our favorite way to wear a fragrance this time of year.


5 Tricks French Girls Use to Apply Fragrance

Dispatches from the mecca of scent.


8 Beauty Editors on the Scents that Make Them Feel Powerful

Confidence in a fragrance bottle? It’s possible.


Cher on Smelling Like a Mermaid and Her Fire Twitter Account

You, too, can smell like an icon with Cher Eau de Couture.


Celine’s Debut Fragrance Collection Is Here

Become Hedi Slimane–level cool in just one spritz.


The 11 Best New Fragrances for Fall

From spicy oud to modern rose and everything in between.


Jennifer Lopez Just Launched Her 25th Scent

Who doesn’t want to smell like J.Lo?


This Luxe Line of Fragrances Will Transport You to the Côte d’Azur

Veronique Gabai channels her French roots into our favorite scents of the season.


Channel Your Inner Italian with This Alluring New Fragrance

Bvlgari Parfums adds their fifth scent to the Splendida collection.


Signature Scents Aren’t Just for People Anymore

Introducing a perfume fit for a landmark.


You Can Now Smell Like the Eternally Cool Carine Roitfeld

The legendary fashion editor is launching her debut fragrance collection inspired by seven lovers.


60 Seconds with Michelle Pfeiffer

The actress filled us in on her new fragrance line, Henry Rose.


9 New Fragrances That Remind Us Spring Is Coming

Floral, fresh, and enticing.