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Direct to your inbox, every day.
Beauty
How Your Middle School Perfume Can Determine Your Next Signature Fragrance
Let nostalgia be your scent guide.
08 December 2021
On Beauty
How Iman Harnessed the Power of Scent to Find Joy Amid Grief
Her debut fragrance, Love Memoir, is a tribute to her love story with David Bowie.
17 November 2021
Beauty
The Man, the Myth, the Legend: Inside the Mind of Byredo’s Ben Gorham
The founder and creative director gives us a glimpse into his creative process, influences, and future plans for the brand.
13 October 2021
Shopping
These New Fall Fragrances Are Instant Mood Boosters
It'll be love at first spritz.
20 August 2021
Beauty
The Scents Our Staffers Will Be Wearing All Summer Long
Fragrance is the best accessory.
28 May 2021
Beauty
The 12 Fragrances Our Staffers Can’t Stop Spraying on Themselves This Spring
Because what’s spring cleaning without some fresh fragrances?
19 March 2021
Beauty
Instagram’s Favorite Candle Brand Just Launched Its First Fragrance Collection
You can now add the “genderful” Boy Smells Cologne de Parfum to your scent lineup.
03 March 2021
Beauty
What Exactly Does It Mean to Smell “Sexy”?
The experts reveal the complex relationship between scent, attraction, and arousal.
11 February 2021
Beauty
Wait—Did Your Favorite Fragrance Already Expire?
Plus, how to keep that beloved juice from going bad.
20 January 2021
Beauty
This New Fragrance Made Me Cry After One Whiff
The power of scent memory is real.
01 December 2020
Shop
It's in the Bag
Shopping
It’s Official—These Are the Top 10 Fragrances of 2020
A few can even help reduce your anxiety.
15 November 2020
Shopping
Meet the Twin Sister Duo with Synesthesia Superpowers for Scent Marketing
Dawn and Samantha Goldworm on translating today’s biggest brands into scents.
13 October 2020
Shopping
Perfume as Self-Care? Aromacology Is the Holistic Wellness Trend You Need to Try
Science has unlocked the power to boost your mood and de-stress your mind with just a few sniffs.
28 September 2020
Shopping
Expert Tips to Help Your Fragrance Last Longer
Smell good for hours—despite the summer heat.
28 July 2020
Living
12 Home Fragrances to Lift Your Mood and Calm Your Mind
Whether you need a midday pick-me-up or a calming scent at the end of the day, we’ve got you covered.
22 July 2020
Shopping
The Best Summer Fragrances That Can Transport You Anywhere
13 scents that are like a vacation in a bottle.
03 June 2020
Beauty
9 Scents That Remind Us of the Great Outdoors
From a Caribbean beach to a Moroccan adventure, find your much-needed vacation in a bottle.
07 April 2020
Shopping
8 Sensual Fragrances That Are Perfect for Valentine’s Day
Romance in a perfume bottle? There’s only one way to find out.
11 February 2020
Beauty
How We’re Spending—and Scenting—This Valentine’s Day
It’s all about getting the vibe right. In collaboration with Sephora.
06 February 2020
Beauty
4 Noteworthy Creatives on Scent as Personal Style
Plus, how fragrance can set the tone for their entire day’s vibe. In collaboration with Sephora.
03 February 2020
Shopping
8 Unisex Fragrances You Need on Your Vanity
Even perfume skeptics will love these.
07 January 2020
Hair
7 Hair-Fragrance Mists to Try
It’s our favorite way to wear a fragrance this time of year.
03 December 2019
Beauty
5 Tricks French Girls Use to Apply Fragrance
Dispatches from the mecca of scent.
24 November 2019
Beauty
8 Beauty Editors on the Scents that Make Them Feel Powerful
Confidence in a fragrance bottle? It’s possible.
08 November 2019
Celebrity
Cher on Smelling Like a Mermaid and Her Fire Twitter Account
You, too, can smell like an icon with Cher Eau de Couture.
06 November 2019
Beauty
Celine’s Debut Fragrance Collection Is Here
Become Hedi Slimane–level cool in just one spritz.
04 November 2019
Shopping
The 11 Best New Fragrances for Fall
From spicy oud to modern rose and everything in between.
23 October 2019
Celebrity
Jennifer Lopez Just Launched Her 25th Scent
Who doesn’t want to smell like J.Lo?
27 September 2019
Beauty
This Luxe Line of Fragrances Will Transport You to the Côte d’Azur
Veronique Gabai channels her French roots into our favorite scents of the season.
02 September 2019
Beauty
Channel Your Inner Italian with This Alluring New Fragrance
Bvlgari Parfums adds their fifth scent to the Splendida collection.
30 August 2019
Culture
Signature Scents Aren’t Just for People Anymore
Introducing a perfume fit for a landmark.
13 August 2019
Beauty
You Can Now Smell Like the Eternally Cool Carine Roitfeld
The legendary fashion editor is launching her debut fragrance collection inspired by seven lovers.
03 May 2019
Celebrity
60 Seconds with Michelle Pfeiffer
The actress filled us in on her new fragrance line, Henry Rose.
08 April 2019