What Exactly Does It Mean to Smell “Sexy”?

The experts reveal the complex relationship between scent, attraction, and arousal.


Wait—Did Your Favorite Fragrance Already Expire?

Plus, how to keep that beloved juice from going bad.


This New Fragrance Made Me Cry After One Whiff

The power of scent memory is real.


It’s Official—These Are the Top 10 Fragrances of 2020

A few can even help reduce your anxiety.


Expert Tips to Help Your Fragrance Last Longer

Smell good for hours—despite the summer heat.


12 Home Fragrances to Lift Your Mood and Calm Your Mind

Whether you need a midday pick-me-up or a calming scent at the end of the day, we’ve got you covered.

What We Want Right Now

How the Resale Economy Changed the Way We Shop Trends

The evolution of shopping pre-owned fashion.

12 Underrated Beauty Products to Shop Right Now

From a $5 tinted lip balm to a $4 lengthening mascara.

Found: A Dress That Feels Like Pajamas

Shop our favorite silhouette of the summer.

What Constitutes a “Top” in 2021?

The demise of shirts as we know them.

The Evolution of the “Hype” Sneaker

Today's most popular styles are refreshingly easy on the wallet.


The Best Summer Fragrances That Can Transport You Anywhere

13 scents that are like a vacation in a bottle.


9 Scents That Remind Us of the Great Outdoors

From a Caribbean beach to a Moroccan adventure, find your much-needed vacation in a bottle.


8 Sensual Fragrances That Are Perfect for Valentine’s Day

Romance in a perfume bottle? There’s only one way to find out.


How We’re Spending—and Scenting—This Valentine’s Day

It’s all about getting the vibe right. In collaboration with Sephora.


4 Noteworthy Creatives on Scent as Personal Style

Plus, how fragrance can set the tone for their entire day’s vibe. In collaboration with Sephora.


8 Unisex Fragrances You Need on Your Vanity

Even perfume skeptics will love these.


7 Hair-Fragrance Mists to Try

It’s our favorite way to wear a fragrance this time of year.


5 Tricks French Girls Use to Apply Fragrance

Dispatches from the mecca of scent.


Cher on Smelling Like a Mermaid and Her Fire Twitter Account

You, too, can smell like an icon with Cher Eau de Couture.


Celine’s Debut Fragrance Collection Is Here

Become Hedi Slimane–level cool in just one spritz.


The 11 Best New Fragrances for Fall

From spicy oud to modern rose and everything in between.


Jennifer Lopez Just Launched Her 25th Scent

Who doesn’t want to smell like J.Lo?


Channel Your Inner Italian with This Alluring New Fragrance

Bvlgari Parfums adds their fifth scent to the Splendida collection.


Signature Scents Aren’t Just for People Anymore

Introducing a perfume fit for a landmark.


You Can Now Smell Like the Eternally Cool Carine Roitfeld

The legendary fashion editor is launching her debut fragrance collection inspired by seven lovers.


60 Seconds with Michelle Pfeiffer

The actress filled us in on her new fragrance line, Henry Rose.


9 New Fragrances That Remind Us Spring Is Coming

Floral, fresh, and enticing.


What Does a Cartier Diamond Smell Like?

You can call Carat, the jeweler’s newest perfume, eau de sparkle.