best new beauty products march 2018
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The 32 Best New Beauty Products That Launched in March

Everything from a drugstore nail polish to Pat McGrath’s new liquid liner.

Alec Kugler

Our favorite thing about the spring beauty product launches hitting the “New” section this month is mostly the pretty colors. Tom Ford’s new Extreme eye shadows dreamed up by Isamaya Ffrench, Jo Malone London’s dawn-colored bottles of wheat-inspired fragrances, Madeline Poole’s six outstanding (and matching!) nail shades from Sally Hansen, and a shot of neon orange on Drunk Elephant’s new eye cream. That said, everything also actually, you know, works, too. Below, the makeup, hair, skin care, and nail launches that caught our attention this month.


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Sisley Paris Instant Correct-Color Correcting Primer: The rose and lavender tints on these primers counteract sallowness in fair skin and yellow-toned complexions, respectively. Why are they $90? Because they also blur out everything and moisturize enough to make it a foolproof base.
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