beauty product launches april 2019

The 36 Best Beauty Products That Launched in April

Highlighter mist! Hair foam! Holographic face masks!

Spring is in full swing, folks, which means that the beauty industry is working overtime to provide us with all the newest innovations in skin, hair, and makeup. If you’re in the throes of overhauling your beauty routine, you’re in good company—we’ve had to make a *lot* of room on our bathroom shelves for our favorite April launches. From a celebrity makeup artist’s debut product line to a luxury CBD body oil, these are the 36 must-have products we’re buying this month.

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Les Colognes de Louis Vuitton, $250

Louis Vuitton’s master perfumer, Jacques Cavalier Belletrud, created the Les Colognes collection to “embody the cool and effortless spirit of California.” It’s the brand’s first unisex fragrance line, and each of the three scents—Sun Song, Cactus Garden, and Afternoon Swim—are ideal for summer. We particularly love Afternoon Swim for its dreamy blend of bergamot, orange, and mandarin.
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