How Imaan Hammam Met the Frame Cofounders

Erik Torstensson and Jens Grede helped bring Hammam’s dream clothing collection to life.

By: Jodi Taylor
Videographer: Tim Buol

What do you get when the cofounder of a ready-to-wear brand and a supermodel end up on set together in Mexico? A 20-piece ready-to-wear capsule collection, of course. Imaan x Frame was released last Friday—with a celebrity-studded dinner party featuring the likes of Drake and Daphne Groeneveld—and the collection was a complete labor of love for Imaan Hammam and Frame cofounders Erik Torstensson and Jens Grede. Not only do we want to own every piece from the chic collab, we wanted to get the details of how it came to be. And who wouldn’t want to find out about Hammam’s secret talent and who is guilty of always being late? Grab the popcorn.


Part of the series:

How We Met