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What Your City is Known For Buying on the Resale Market

Do you align?

Fashion
Map of Popular Resale Products

As a New Yorker, I like to think that diversity of interests abounds in my city. But in attempting to separate ourselves from other locales, certain uniformities often emerge, begging the question: are we different in the same way? Obviously, I’m generalizing here, but sometimes it can be comforting to know that like-minded individuals flock to the same regions. And let’s not forgo environmental factors—weather, lifestyle, etc., etc.—which streamline our manner of dressing. The RealReal’s Annual Resale Report revealed that cities’ residents are more alike than we think. We’ve asked them to pull stats across a range of the United States’ most populous cities. The results are highly satisfying—it’s like reading your latest horoscope or decoding your assigned enneagram.

Manhattan: High Value Heaven

Rolex
Cartier

#1 for Watches

Top Brands: Rolex, Patek Philippe, Cartier

Brooklyn: Trend Setters Only

Prada

#1 for Skirts

Top Brands: Prada, Marni, Chanel

Washington D.C.: Peak Arm Party

Fope

#1 for Bangle Bracelets

Top Brands: Hermès, Tiffany & Co., Cartier

Miami: Leisure Land

Missoni

#1 for Day Dresses

Top Brands: Missoni, Pucci, Zimmerman

Houston: Party City

Valentino

#1 for Evening Dresses

Top Brands: Gucci, Oscar de la Renta, Valentino

Chicago: Layer Land

Moncler

#1 for Moncler Outerwear

Top Brands: Moncler, Canada Goose, Burberry

Seattle: Cozy Town

Brunello

#1 for Knitwear

Top Brands: Brunello Cucinelli, Loro Piana, Khaite

San Francisco: Quiet Luxury Capital

Tiffany & Co.

#1 for Stud Earrings

Top Brands: Tiffany & Co., Chanel, Dior

Los Angeles: Selling Central

Fendi

#1 for Gen Z Consignors

Top Brands: Gucci, Saint Laurent, Fendi

Dallas: Old Money Mecca

Chanel

#1 for Highest Order Values

Top Brands: Chanel, Hermès, Tiffany

Charleston: Southern Charm

David Yurman

#1 for Cocktail Rings

Top Brands: Hermes & David Yurman

Boston: Accessorizers

Hermes

#1 for Hermes Scarves

Top Brands: #1 Hermes; runners up - Gucci + Louis Vuitton

Philadelphia: City Walkers

Bottega Veneta

#1 for Heeled Sandals

Top Brands: Louboutin, Bottega Veneta, Fendi

Las Vegas: Party Dressing

Balmain

#1 for Mini Dresses

Top Brands: Balmain, Dolce & Gabbana

Denver: Cozy Weekend

Brunello

#1 for Casual Jackets and Lightweight Layering

Top Brands: Max Mara, Brunello Cucinelli

Austin: Vintage Collector

Cartier

#1 for Vintage Tops & Jackets, Link Bracelets

Top Brands: Vintage Chanel, Prada, Gucci

Nashville: Outfit Completers

Saint Laurent

#1 for Sunglasses

Top Brand: Saint Laurent

Atlanta: Polished Dressing

Valentino

#1 for Pumps

Top Brands: Jimmy Choo, Valentino, Louis Vuitton

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