In collaboration with Bumble and bumble.
Allow us to paint an all-too-relatable scenario for you: it’s the dead heat (pun intended) of summer, and you’re straight out of the shower. There’s a very good chance you have precisely zero interest in so much as touching a blow-dryer…only you also want to avoid the flat, frizzy, unkempt thing that all too often comes with skipping it. Sound familiar?
We know firsthand that when your hair looks good, you usually just feel…better. It’s almost like once you have your hair all figured out, everything else just kind of falls into place. In this series with Bumble and bumble, we demonstrate how to make that happen without touching a single heat tool. Seriously. Here, our campaign production manager, Lauren, shows us how to resuscitate deflated, lifeless hair.
It’s a Friday night, and the clock is ticking—there’s rosé to drink and dating profiles to swipe, after all—but after a long day (or a generous disco nap), your hair looks anything but ready for a night out. Sound familiar?
You also probably recognize that there’s something about having your hair done that instantly has you ready to take a surge-priced Uber across town to whatever new spot your friends have been dying to try. But just because you’re having one of those nights where you just can’t with the thought of a DIY blowout doesn’t mean you can’t get a slice of that feeling to start your night off right—thanks to two key products. We can’t promise your bathroom will similarly transform into a disco, but hey—you won’t know until you try.
Want more air-dried summer hair how-tos? See them all here.
1. Spritz Bumble and bumble’s Surf Infusion throughout lengths of hair until slightly damp for a soft, beachy wave with shine.
2. For a piece-y, silky finish, work Bb.Don’t Blow It (Thick) Hair Styler throughout. Twist and scrunch to add movement and waves.
On Lauren: Pajamas, Olivia Von Halle; Top, Cult Gaia; Pants, Theory; Shoes, Saint Laurent; Bag, Eddie Borgo; Jewelry, her own