Johanna Lager
Fashion Writer
Johanna Lager is a Stockholm-based freelance fashion writer and stylist with a background in fashion branding and communication. She brings an industry perspective to her editorial work, covering emerging trends, personal style and the everyday wardrobe with a considered and playful point of view.
Johanna Lager is a Stockholm-based freelance fashion writer and stylist with a background in fashion branding and communication. She brings an industry perspective to her editorial work, covering emerging trends, personal style and the everyday wardrobe with a considered and playful point of view.
Experience
Before going freelance, Johanna worked across brand and PR within the fashion industry, with experience spanning creative production, styling, communications and brand strategy. She now works across editorial writing, styling and creative projects.
Expertise
Johanna specializes in fashion writing and styling, with a particular focus on emerging trends, personal style and everyday wardrobe inspiration. Her background in branding gives her an understanding of both the creative and commercial sides of the fashion industry.
Education
Johanna Lager received her B.A. from Lund University and her M.Sc. from Copenhagen Business School and Columbia University.
