Stop What You’re Doing—We Found Your Dream Wedding Dress

When Pronovias artistic director Hervé Moreau told us that he designs “for everybody,” it was among the few times we’d heard the claim and actually believed it. A lot of designers say this so as not to come off as exclusionary, when in fact many have a specific woman and aesthetic in mind when putting their pens to their sketch pads. And that’s OK—a strong point of view that some love and others loathe is part of what makes fashion varied and interesting. It just so happens that Moreau’s point of view has more of a universal appeal than most, as put forth by the Atelier Pronovias 2019 collection.

Presented during Barcelona Bridal Fashion Week and available in September, the dresses, Moreau notes, were inspired by French gardens, hence the show’s theme, In Bloom. It included all the requisite bridal elements: satin A-line princess gowns; floral embroidered sheaths; full tulle skirts and mermaid silhouettes. But there were a lot of less obvious styles too, like a body-hugging lace jumpsuit and a feather-trimmed silk skirt paired with an off-the shoulder crop top. “The dresses are meant to represent all women, not only one type of woman,”Moreau says. In addition to the atelier line, Pronovias produces six other collections, inclusive of a wide range of sizes and price points.

Ahead, we break down the latest atelier collection by the type of bride-to-be they may appeal to. Or just the type of fashion lover—you don’t have to be getting married, or even planning to, to appreciate them.