Beauty takes up a *very* healthy percentage of our conversations here at Coveteur HQ, but somehow we always end up focusing the most on hair. To wash or not to wash? How do you achieve ultimate shine? How can you protect your just-done color? So when the opportunity to collaborate with our favorite hair-care brand, R+Co, came up, the answer was an office-wide YES!
We have reissued some of the brand’s best-sellers—which have been completely reformulated—to address a host of hair-care issues. Up first is Gemstone Color shampoo and conditioner. This formula now features a Chromohance complex that helps to protect your fresh color for up to 10 washes and also nourishes it with the vitamins and moisture lost during the coloring process. To *really* emphasize just how shiny this formula makes our hair, we used $4 million worth of diamonds, courtesy of our favorite Diamond District jeweler, Tomas Edipson, to shoot our own exclusive labels.
Next up, we got our hands on the coveted dry oil spray, Neon Lights. Hair oil can be tricky and often leaves your hair feeling (and looking) greasy rather than irresistibly bright and shiny. R+Co’s dry oil formula absorbs quickly, adds MAJOR glow and shine, and works on all hair types. It's a no-brainer that we’ll all be adding it to our hair-care arsenals. True to form, our exclusive label adds a bit of fashion to the mix with a striking pair of neon boots.