inside erin parsons beauty closet
Makeup

We Have Makeup Cases, Erin Parsons Has a Makeup *Room*

Dramatic beauty is her specialty.

Alec Kugler
Let us explain how to get a beauty nerd excited. Show her an impeccably organized closet stacked with drawers upon drawers of products (labeled, naturally), then pull out four suitcases filled with multicolored feathers, slime, and glitter. If you’re anything like us, you’re probably hyperventilating on the floor right now. That’s exactly how we felt when we met Erin Parsons, the Maybelline Global Makeup Artist who also happens to paint the faces of celebrity clients like Gigi Hadid and Emily DiDonato. Her New York home and studio is essentially a beauty Shangri-la—not surprising for someone who got her start assisting Pat McGrath.

If you think back to a recent magazine cover you loved because of the killer makeup look, we predict Parsons had something to do with it. Maybe it was the Chaos one with Bella Hadid wearing a wire Mickey Mouse-type mask, or Karen Elson looking all types of ethereal with pale olive eyeshadow. This sort of dreamy, irreverent makeup is her specialty. “I really love going to the extreme,” she explains while we dig through her seemingly endless custom lip palettes. “I love using products that people don’t use all the time.”

But as much as she enjoys creating over-the-top editorial looks, the Ohio native says that, at the end of the day, she simply loves making clients look unbelievably stunning. “Gigi started working with me because she knows I can make her look more beautiful than she already is, [and] that’s not easy for makeup artists to do. If you want to make money, you better know how to make girls look gorgeous.” Isn’t that what we all want our makeup to do?

Ahead, see the makeup must-haves Parsons keeps on set, where she finds the bulk of her beauty inspiration, and why she’s obsessed with platform shoes.

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“I love the Maybelline MicroPrecise Eyebrow Pencil because it can do little hair strokes. I don’t often do a really heavy brow. I just usually do feathering. I like to draw in the Maybelline Tattoo Pen as well. I start with nothing on the face, no moisturizer. I brush the brows up, and I do them hair by hair. Then I would use a clear brow gel, and I will brush them all in place. Then we do the face. The reason I do this is because if you get moisturizer in the eyebrows and you try to put those pens on, they won’t stick. With too much moisturizer, the eyebrows can also look waxy or slippery, so it has to be dry brows.”
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