inside erin parsons beauty closet
Makeup

We Have Makeup Cases, Erin Parsons Has a Makeup *Room*

Dramatic beauty is her specialty.

Alec Kugler
Let us explain how to get a beauty nerd excited. Show her an impeccably organized closet stacked with drawers upon drawers of products (labeled, naturally), then pull out four suitcases filled with multicolored feathers, slime, and glitter. If you’re anything like us, you’re probably hyperventilating on the floor right now. That’s exactly how we felt when we met Erin Parsons, the Maybelline Global Makeup Artist who also happens to paint the faces of celebrity clients like Gigi Hadid and Emily DiDonato. Her New York home and studio is essentially a beauty Shangri-la—not surprising for someone who got her start assisting Pat McGrath.

If you think back to a recent magazine cover you loved because of the killer makeup look, we predict Parsons had something to do with it. Maybe it was the Chaos one with Bella Hadid wearing a wire Mickey Mouse-type mask, or Karen Elson looking all types of ethereal with pale olive eyeshadow. This sort of dreamy, irreverent makeup is her specialty. “I really love going to the extreme,” she explains while we dig through her seemingly endless custom lip palettes. “I love using products that people don’t use all the time.”

But as much as she enjoys creating over-the-top editorial looks, the Ohio native says that, at the end of the day, she simply loves making clients look unbelievably stunning. “Gigi started working with me because she knows I can make her look more beautiful than she already is, [and] that’s not easy for makeup artists to do. If you want to make money, you better know how to make girls look gorgeous.” Isn’t that what we all want our makeup to do?

Ahead, see the makeup must-haves Parsons keeps on set, where she finds the bulk of her beauty inspiration, and why she’s obsessed with platform shoes.

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“I don’t usually use a sponge, honestly. The only time I use a sponge is when I’m doing a very theatrical look, like a fully white face. Hands first, always, and then I use a brush. I’m not even going to say what it is because everyone keeps buying it, and it’s always out of stock! I add the layers I need to add and then use small concealer brushes to put on concealer. I spend more time on natural makeup than dramatic makeup. I don’t use BeautyBlenders on other people, but I use them on myself.”
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