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5 Fashion Brands We’re Loving Right Now

Cinta The Label, Hanifa, and more.

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emerging fashion brands
If there’s one way to describe what’s currently piquing our interest in the fashion space, it’s a little bit of everything. Silk slip dresses by a publicist-turned-designer, ruffled tops at a price point tempting us to buy two, and soft, minimal knits made in Peru are among pieces standing out, all from emerging brands. Ahead, five labels we’re loving right now, along with our top picks to shop.


emerging fashion brandsPhoto: Courtesy of Arias
New Yorkbased designer Nina Arias has found fans in Priyanka Chopra Jonas, Yara Shahidi, and more with collections inspired by modern art. References to Mark Rotko, Donald Judd, and others are seen on gathered-neck silk dresses and airy blouses, resulting in a range of polished pieces as fitting for a boardroom as they are a cocktail party.
emerging fashion brandsPhoto: Courtesy of Cinta the Label
When fashion publicist Amy Sturgis set out to launch her own collection, the London native drew upon childhood memories of spending summers in Spain with her grandfather. There, she was mesmerized by the ribbons and ruffles she saw on Flamenco dresses, which have become two signature elements of her brand, Cinta the Label. Prints on her slip dresses and separates include rainbows, marbled tie-dye, and celestial motifs, the latter being a nod to Sturgis’s love of astrology.
emerging fashion brandsPhoto: Courtesy of Hanifa
Bright colors, curve-hugging silhouettes, and exaggerated proportions are all hallmarks of this Maryland-based brand founded in 2012 by Anifa Mvuemba. Worn by the likes of Lizzo and Kelly Rowland, Hanifa made its New York Fashion Week debut last fall as part of Teen Vogue’s Generation Next initiative, presented before a packed house that included Anna Wintour.
emerging fashion brandsPhoto: Courtesy of Lirika Matoshi
Take one glimpse at this label’s whimsical tulle dresses, and try thinking about anything else for the rest of the day. What began as an accessories line in 2016 by Kosovo-native-turned-full-time-New Yorker Lirika Matoshi has since expanded to include a range of apparel, most notably the brands Instagram-famous tulle designs.
emerging fashion brandsPhoto: Courtesy of Wol Hide
Designer Leah D’Ambrosio makes a strong case for minimalism with hand-loomed ponchos, Alpaca sweaters, and lightweight ribbed pieces ideal for layering. Produced in both Philadelphia, where D’Ambrosio is based, and Peru, much of the line is made from organic and deadstock materials.
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