You’d be forgiven for not having heard of L.G.R. The ultra high-end Italian eyewear brand is decidedly niche. The brand is helmed by Italian-born Luca Gnecchi Ruscone, who was originally inspired to launch it by a trip to Eritrea. Lucky for us, he continues to visit Eritrea and Kenya all the time.
Last month, Gnecchi Ruscone launched his second edition of the L.G.R X AMREF Flying Doctors collection, a collaboration to help support charity evacuations in Kenya. To kick it off, he sent us his photo diary from Hippo Point, a private wildlife conservancy in Kenya.
Click through for a mini virtual safari and to hear what it’s like to sleep at the top of a 120-foot tower, where wild animals roam free.
