If you've read our interview with PINTRILL co-founder Jordan Roschwalb, you know he's living a dream very specific to this generation. He quit a corporate gig at Mercedes (ballsy move: check) to go on and start his own pin company (esoteric, very specific interest: check), which now has it’s own store front, a booming business (success: check) and also involves regular road trips (travel perks: check) all over the place to source vintage pins. So when fellow co-founder Doni Gitlin asked if we wanted in on a peek at their camera roll from their most recent road trip at our five year anniversary party, our answer was a resounding yes.
As Gitlin told us, “We love the National Park Service, so knowing that it was their centennial, we knew we wanted to involve ourselves somehow and bring more awareness to the parks and their importance. We teamed up with Levi's and Cadillac on the trip, and drove cross country from Brooklyn to San Francisco stopping at many many parks in between.” Told ya they were living the dream. But why national parks? “Pins are a big part of the parks, as each gift shop has so many pins that are unique to each park. We wanted to not only be able to collect pins and patches from each park to create a one-of-a-kind pinned and patched up Levi's jacket, but create our own pin set and bring our version of the park gift shops to our followers.” Fittingly, their collection, named 'The Trill Trip' consisted of limited edition pins that were released as they hit up new stops to get everyone in on the trip, in addition to giving out pins to park go-ers as they went. Take a peek for yourself below (and BTW—we accept no responsibility if you feel a sudden urge to, say, not show up to work ever again, all in the name of your own passion project).
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