Katherine Power

Creative Director and Co-Founder, WhoWhatWear. Los Angeles

Katherine Power is the both the co-founder and creative director of our digital obsession WhoWhatWear.com. The concept hits the nail on the head perfectly: it's your destination for immediate access to fashion as portrayed by the world's finest trendsetters. What handbag was Sienna Miller rocking at Maxfield on Thursday afternoon? Your answer is usually online at Power's site Friday morning. It eliminates gossip from the world of fashion, and focuses on the trends and clothes we have come to love. Before co-founding WhoWhatWear.com, Power was the West Coast Editor of both ELLE and ELLEgirl, responsible for scouting new fashion and lifestyle trends and visually translating her findings into the pages of the magazines. Prior to ELLE, Power acted as the Director of Promotions at Brent Bolthouse Productions, L.A's most recognized special events companies. She was responsible for filling his venues with the power players of the Los Angeles market - ensuring his nightclubs were packed with both celebrities and tastemakers. But her true calling was rooted in the world of fashion. And as much as she is a diehard fashionista, she is just as passionate about the other love of her life: Nelson, her Russian Blue cat, who also happens to make one killer accessory.