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The Best Makeup for Halloween

Quality products that you’ll actually want to use again.

By: Hannah Baxter

No offense to the theater majors of the world, but most of us don’t have a Ben Nye pigment kit stored away for Halloween. And truthfully, we’ve gotten to the point that we’d rather spend money on quality cosmetics that we can wear outside October 31 (or whenever you’ll be celebrating All Hallow’s Eve this year). So in the spirit of getting the most beauty bang for your buck this season, we’ve scouted the 12 products with the best color payoff or the most daring shade range—think glittery crimson or metallic turquoise—to make all your costume dreams come to life.

Armani Fluid Master Primer, $42

First things first—a primer on Halloween is non-negotiable, especially when you’re going in heavy on the makeup look. This lightweight formula from Armani will keep your products in place without ever feeling like you’re suffocating your skin in the process.

Pat McGrath MTHRSHP Subversive La Vie en Rose Palette, $65

Pat McGrath will always be worth the investment, in our opinion. These gold, purple, and rose shimmer shadows pop on every single skin tone and won’t fade, no matter how hard you’re dancing at your Halloween party. Euphoria-inspired much?

MAC Cosmetics Art Library: It’s Designer Palette, $48

There’s a reason makeup artists adore MAC products—the color payoff is unreal. The eye-popping shades in the shadow palette are perfect for either a couture clown or a Rainbow Fish throwback. The neon green and electric fuchsia are our current faves.

CHANEL Le Gel Pailleté, $50

Full-body glitter is a given on Halloween, but CHANEL’s version will eliminate all the pesky fallout that winds up on your bathroom floor (and in every other room of your house). Channel your inner pixie fairy or a Las Vegas showgirl depending on how heavy-handed you’re feeling.

Danessa Myricks Metals Glitter, $18

We lied—there’s no way we can resist using full-fledged glitter this time of year. Danessa Myricks’ formulas cannot be beat, so go ahead and turn yourself into a unicorn. No judgment here.

Burberry Nail Polish in Poppy Black, $23

Vampy nails are always a classic for Halloween, but Burberry’s take on the noir shade is the ideal elevated version. The high-shine finish lasts and lasts, and the tone matches the brand’s iconic check pattern. That’s a very chic way to channel Morticia Addams, in our opinion.

Revlon Ultra HD Matte Lip Mousse, $7

You don’t want to have to worry that your Judy Garland lipstick (are we the only ones inspired by the recent Renée Zellweger biopic?) is running down your face halfway through the night. This Revlon long-wear lipstick has been tried and tested—this baby will not budge.

Dior Diorshow Pump N Volume Mascara, $30

You know you’ve been dreaming of trying out the color mascara trend. This is your chance! Dior mascara will always top our list of must-haves, and this vibrant purple shade is first up. It’s perfect for channeling your inner Cheshire Cat (just draw on a few purple whiskers to match).

Shiseido Kajal InkArtist Liner, $25

Don’t worry about impaling your eyeballs with multiple swipes of liner—this gel formula from Shiseido glides on like a dream. And the color is to die for. Create a ’60s-inspired cat eye in just a few minutes, or, if you have the patience, a Lichtenstein look is always a Halloween favorite.

Kiss Ever EZ Lash, $6

Sometimes you just have to throw on a set of falsies. We get it, and we’re here for the drama. Kiss lashes are some of the best, and we’ll happily rock these every weekend until the pack runs out. With the right styling, you’ll look just like a doll à la Tyra Banks in Life Size.

Patrick Ta Major Glow Highlighting Mist, $32

Megawatt highlighter is a must, whether you’re channeling your inner Disney princess or J.Lo in Hustlers, so why not go big with Patrick Ta’s legendary highlighting mist? We particularly love the silver finish for an otherworldly glow.

Bobbi Brown Bronzer, $44

In order to sculpt your face like Angelina Jolie’s Maleficent, you need a quality bronzer that lasts. Your cheekbones will look cut for the gods, thanks to this Bobbi Brown formula, and after the night is up, you can fake a perfectly sun-kissed look all the way through winter.

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